Selling a home takes more than just putting a “for sale” sign out front.

You need an agent with experience and training to help you determine the right price, come up with an effective marketing strategy, and anticipate and solve any problems that come up during the selling process. As a real estate professional I can help you with every part of selling your home, and offer you a smoother, hassle-free experience.

As a Sales Representative I have access to tools that allow me to pin point true real estate values in your neighbourhood and will help price your home competitively by preparing a market analysis of homes that have sold, competing homes that are still on the market and homes that were on the market but didn’t sell.

I will establish a marketing strategy for your home, ensuring that it’s exposed to as many potential buyers as possible. I will take care of the tasks involved in selling a house, ensuring that the transaction is simple and low-stress for you. I will advise you of your rights, options and obligations. I am an experienced negotiator and will work for you to get you the best possible price.

I look forward to the opportunity to speak with you.

Please contact me anytime.

Effects of Pricing

Pricing  your property for an efficient sale is the key starting point. When you decide to sell your property, you want to sell it for as much money as the market will allow. Pricing too high will keep your home from selling. A low price will keep you from receiving full value. There are three main points to consider when pricing your property:


Know the Market The Market determines valuePrice your home competitively based on the price of homes that have recently sold, are currently for sale and those listings that have expired in your neighbourhood

Condition of Home

Buyers base their decision on the condition of the home as well as price

Take the time NOW to prepare your home to attract potential buyers

Results of Overpricing Many sellers believe that if they price their home high initially, they can always lower it later. Often, however, when a home is priced too high, it experiences little activity. Gradually the price comes down to market value, but by that time, it has been FOR SALE TOO LONG and buyers are wary. On occasion, the price is dropped below market value because the seller runs out of time and the property SELLS FOR LESS than it is worth.
The Importance of Early Activity As soon as a home comes on the market, there is a flurry of activity surrounding it. This is the crucial time when Sales Representatives and potential buyers sit up and take notice. If the home is overpriced, it doesn’t take long for interested parties to lose interest. By the time the price drops, a majority of buyers are lost.
Factors Influencing Overpricing
1. Extensive renovations/hidden costs
2. Urgent need of money
3. Desire to purchase in a higher area
4. Original cost of home too high
5. Lack of real market information
6. Building in “bargaining room”
7. Perceived emotional value

Home Dressing: What is it? How can it sell your house fast & for more money?

Free Home Evaluation